The Bâton Way: Our Path to a Winning Strategy
Publication

The Bâton Way: Our Path to a Winning Strategy

July 16, 2025
8:43 am

At Bâton Global, our vision – Serving your world – and our mission – To inspire clients and communities by providing strategy and leadership expertise – have remained our guiding force for over a decade. While our purpose has remained constant, our "How" we achieve these goals has evolved to meet the needs of a rapidly changing world.

Our approach to strategy, known as “The Bâton Way," follows a four-phase process: Insight, Innovation, Integration, and Impact. These iterative stages form the core of the B|G Framework, enabling leaders to create meaningful outcomes and advance their strategic vision with clarity and confidence.

The Bâton Way
The Bâton Way: Insight, Innovation, Integration, Impact

INSIGHT

Listen (~1-3 months): Gain a profound understanding of your world  

Every engagement begins with listening. We immerse ourselves in your organization to understand both your current state and future aspirations. Through qualitative and quantitative methods, we develop a holistic view of your internal dynamics and external environment.

  • Visioning Interviews | Stakeholder Surveys: Understand your organization’s current state and future aspirations
  • Snapshot Assessment (🔗): An insight-driven solution that helps organizations assess their current plan’s effectiveness and re-energize their trajectory
  • AI Futurecasting (🔗): Prepare for workforce transformation driven by AI
  • SWOT (🔗)| PESTLE (🔗): Reflect on internal and external factors impacting your organization
  • Research (🔗)| Benchmarking (🔗): Research to understand the competitive and collaborative environments
  • Agility Assessment (🔗): Insights into the health of your organization’s strategy and strategic performance
  • Organizational MRI (🔗): Assess your organization’s culture and operations
  • Personal Leadership and Team Dynamics Assessment (🔗): Understand individual work styles and team dynamics

INNOVATION

Strategize (~2 Months): Transform insight into bold, actionable direction

In the Innovation phase, we take the insights we’ve gathered and begin shaping what’s next. This is where vision turns into direction, and bold ideas become actionable strategies.

  • Confirm North Star Statements (🔗): Craft and refine purpose, vision, mission, and values statements
  • Transformational Initiatives Ideation and Prioritization (🔗): Collaborate and brainstorm to identify projects of change to pursue as an organization
  • Strategy Position and Direction (🔗): Develop the elements of the balanced scorecard, including objectives, KPIs, targets, and owners
  • Talent Optimization (🔗): Identify solutions that drive productivity and capability
  • Organizational Development (🔗): Identify tactics and solutions to organizational efficiency, satisfaction, and culture
  • Pilgrimage (🔗): Strategy and leadership retreats

 INTEGRATION

Execute (~1-3 months): Build the capabilities for lasting change.

Strategy only works if it lives in the day-to-day. The Integration phase ensures your strategic goals are embedded throughout the organization, supported by systems, and empowered by people.

  • Strategy: Drive stakeholder ownership for successful implementation across your organization
  • Transformational Initiative Charters (🔗): Establish a strategic framework to evaluate and manage projects of change
  • Strategy Software and Dashboard  (🔗): Integrated  dashboard and reporting tools to align daily activities with performance-based indicators
  • Journey Map  (🔗): A highly visual depiction of the organization’s current state, desired future state, and the journey to reach goals articulated in the future state
  • Executive Coaching (🔗): Empower leaders to set, achieve, and ignite their professional and individual growth goals
  • High-Performing Teams (🔗) and Org Culture Workshops (🔗): Explore organizational culture, leadership models, and team dynamics to optimize team effectiveness and equip leaders to foster growth and success

IMPACT

Optimize (~1 year): Achieve and sustain your financial, social, and organizational goals

True success comes from measurable results and long-term alignment. In the Impact phase, we help you optimize operations and performance while strengthening leadership and organizational resilience.

  • Reflection: Quarterly and year-end reviews provide on-demand assistance with strategy, project management, research, team development, problem-solving, and accountability
  • Leadership Development  (🔗): Identify, cultivate, and capitalize on your organization’s unique leadership strengths
  • Succession Planning (🔗): Guidance through leadership transitions, including outcomes identification, organizational preparedness, successor coaching, and effective communication
  • Board Development (🔗): Facilitation to help boards clarify their current state, define shared goals, align on strategies, and build the skills and cohesion needed to move forward and perform more effectively

What does success look like at the end of our engagement? It looks like accountability and continuous improvement achieved through systems that measure progress and guide reflection. It reflects a thriving organizational culture where engagement runs deep. And above all, it means fulfilling your purpose—bringing your mission to life in ways that are measurable, meaningful, and enduring.

With the Bâton Way, your journey forward is clear, cohesive, and built for lasting impact. Please contact us at matthew@batonglobal.com or +1 (234) 245-6225 to learn more.

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July 16, 2025
8:43 am
Service Area
Strategy Suite
Services
Strategic Planning
Artificial Intelligence
Benchmarking
Communication & Journey
Customized Research & Data
Executive Coaching
Implementation & Process Improvement
Leadership Development
Mission, Vision, & Values
Succession Planning
Talent Optimization
Topics
Strategy Development
Industries
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